As a mom I feel I have more skin in the game than ever this election cycle. I’ve been paying close attention to the Presidential race to figure out what’s best for my family. Polls released last week by CBS News and NYT showed Obama with a 53-41 percent advantage among women. This week Obama and Romney campaigns went into high gear releasing ads targeted at women.
Obama Ad: Pay The Bills
This ad features a woman much like myself talking about all the work it takes being a mom and how a Romney Presidency will disrupt the balance:
“To fund his tax cuts for millionaires, Romney could take away middle class deductions for child care, home mortgages, and college tuition,” a female narrator says.
Romney Ad: Dear Daughter
This ad features a women holding a baby talking to her about the debt she has been born into.
“More women are unemployed under President Obama. More than 5.5 million women can’t find work,” the narrator continues. “That’s what Obama’s policies have done for women.”
Honestly? I don’t trust campaign messaging because I felt good about each candidate and bad about their opponent watching each video. So what’s the truth? What would a future America with four more years with President Obama vs four years with a “President” Romney look like? I don’t know.
We can only talk about what we do know using facts, not emotional campaign rhetoric with sympathetic moms and soft babies. I decided to look at the past and see how women have been affected by the current administration:
I went directly to where women and the family are being hit the hardest. I went to the Energy Information Administration & US Department of Labor to see how much a current Obama Presidency has improved the standard of living for women.
Price of gas & unemployment have more than doubled for women… Moms under the Obama administration.
The US Dept of Labor won’t release 2011 stats until December 2012 but there are very telling stats to compare 2007 (as a baseline of “bad”) with 2010.
Average gas prices—December 15, 2008
As moms it is time for us to stand up and be heard not be counted as some number in a poll. We are not pawns to be moved around a board like chess pieces. As a matter of fact over the last few years women have been engaging in the process more than ever by volunteering, lobbying for women at State Capitols and Congress, even running for office. What can you do to help the fight? Spread the word and build your own political capital by clicking –HERE-
Make sure to scroll to the bottom for instructions!